Notsosecretlives.com
February 28, 2009
If you haven't checked it out yet, you should. Here are some of the reasons: It's one of the more interesting creatives I've seen for a campaign. It's written in blog format. Everyone's got a secret voyeuristic streak. It's really quite well-written. It's got a not-blatantly-in-your-face social message. I like. Hard sell doesn't work. Ever. [...]




